ASOS is a leading online fashion and cosmetic retailer based in the UK. Serving customers globally, it offers over 85,000 branded and own-label products through mobile and web platforms. The site is tailored to cater to the tastes of different individuals with a variety of clothing, accessories, and beauty products. ASOS targets young adults with a wide range of fashion-related content. The platform promotes inclusivity and body positivity, offering Plus-sized, Tall, Petite, and Maternity ranges, making fashion accessible for everyone.
